How did Couture/Vera on cable do before Pacquiao/Cotto on PPV?
Spike TV sent out a press release with the ratings on the UFC 105 event broadcast on tape delay on Spike TV on November 14. The event drew a 1.9 household rating and averaged 2.9 million viewers. The show peaked with the headlining fight of Randy Couture vs. Brandon Vera with 3.7 million viewers.
Also according to Spike TV, the event outdrew CBS's Saturday Night Fights event on November 7 featuring Fedor Emelianenko vs. Brett Rogers significantly in these key male ratings demographics:
P 18-34 by 30% (UFC 105 2.37, CBS Saturday Night Fights 1.82)
M 18-34 by 49% (UFC 105 3.45, CBS Saturday Night Fights 2.32)
M 18-24 by 73% (UFC 105 2.99, CBS Saturday Night Fights 1.73)
M 25-34 by 37% (UFC 105 3.78, CBS Saturday Night Fights 2.76)
M 18-49 by 16% (UFC 105 2.84, CBS Saturday Night Fights 2.45)
UFC 105 also scored the most viewers in the male 18-34 demographic (994,000 viewers) in it's timeslot.