Bellator Announces Broadcast Deal With Fox Sports Latin America
Posted by Joseph Lee on 09.24.2013
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MMA Junkie reports that Bellator has signed an international broadcast deal with FOX Sports Latin America, which will be distributed in 50 million homes in 19 Latin American countries, including Brazil. Bellator is owned by Viacom. Starting next month, FOX Sports Latin America will begin showing past Bellator events, Bellator 360 and other programs. The deal also calls for a bigger live presence on the channel in 2015, when it will host 25 live events and "in-territory live events on FOX Sports and the online authenticated platform FOXSportsPlay.com."
The partnership begins with the broadcast of "Bellator MMA: Rampage vs. Ortiz," (Bellator 106), which takes place on November 2 at the Long Beach Arena in California. In the US, the event airs on PPV after preliminary fights on Spike TV.
Carlos Martinez, president of FOX International Channels Latin America, said: "FOX Sports Latin America has been looking for the premier mixed martial arts organization to partner with, and Bellator is the perfect fit. We are thrilled to make Bellator the widest distributed MMA promotion in Latin America and Brazil, reaching more than 50 million homes from day one. We are also very excited to be able to work as partners with Bellator to produce large scale Bellator events throughout Latin America and to produce reality shows in key territories. This partnership is a long term relationship that has virtually unlimited potential."
Bellator CEO Bjorn Rebney added: "To have partnered with FOX Sports, Latin America's largest and most powerful sports network is the perfect fit for Bellator in this incredibly vital region. This is just the beginning of what Bellator and FOX Sports International will build into the largest worldwide alliance in combat sports history."
Bellator has worked with FOX in the past, as its second season aired on FOX Sports Net. FOX is knonw these days for its partnership with Zuffa and the UFC, which started a seven-year broadcast deal in 2012. Programming airs on FOX, FOX Sports 1 and FOX Sports 2, with previous shows airing onFX and FUEL TV.
Bellator started its eighth season with a deal with Spike TV (also owned by Viacom). Live events air on Spike with preliminary fights on Spike.com. MTV2 hosted the promotion's season 7 events.