Dana White Discusses Trying to Make The Fedor vs. Lesnar Fight
Posted by Larry Csonka on 10.19.2013
“I f*king wanted to make that fight so bad."
- Dana White recently spoke about working to make the long rumored Brock Lesnar vs. Fedor Emelianenko fight. Here are the highlights…
On Brock and the UFC Wanting the Fight: "We made every big fight with every fighter since we bought this company. You don't think we wanted to do Fedor vs. Brock Lesnar? I f--king wanted to make that fight so bad. Brock wanted that fight. Brock wanted that fight bad."
On His Talks With Fedor: "I explained this to Fedor," White said. "‘We're catching a moment in time, right here, right now, where this fight between you and Brock Lesnar will be f--king massive. We're talking Dallas, Texas Stadium. This huge fight between these two big heavyweight guys. We're laying this massive f--king offer on the table.' I said, ‘You're one punch away from being worth f--king zero. 'This is the f--king moment, the time. We all need to seize this moment and make this f--king happen.'"
On Fedor Being the Best: "Maybe he was (the best in the world)," White acknowledged of Emelianenko. "Maybe he was when he was fighting in Pride. Maybe he was. I don't know, because we never got to make some of the fights we wanted to make. "Who knows. Maybe Fedor knocks out Brock, because we saw Brock against guys that hit hard. And that's probably what (Fedor and Finkelstein) look at it now. Like, ‘Goddamn.'"
Does He Regret Not Making The Fight: "It's not even that I regret it," White said. "Dude, when I tell you that we did everything -- someday I'll tell you the story of how much we offered that f--ker, too. People will f--king s--t. It made no sense. It's one of those type of deals. "The NFL does $9 billion in television revenue. Makes no sense for the network. The network doesn't make a dime off the NFL, but you gotta have the NFL, right? The NFL pulls ratings like anything. This was one of those deals where it's like, this makes no f--king sense whatsoever. And literally when we got on the plane, when we were flying back, we were like, ‘Thank f--king God they turned that offer down.'"