Man Vs Woman Fight At Shooto Was A Publicity Stunt
Posted by Joseph Lee on 12.20.2013
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MMA Junkie reports that an announced fight between a man and a woman at Shooto 45 was nothing more than a publicity stunt to raise awareness for domestic violence.
Promoter Andrew Pederneiras said: "I have participated in many fights, and for me it was a great pleasure this time to fight for such a noble cause. Very many people suffer from this, and reporting it has the power to change this. It only depends on each person."
The fight was a bantamweight battle between Emerson Falcao (0-1) and Juliana Velasquez (0-0). It created controversy as regulators criticized the promotion and said it wouldn't happen. Pederneiras had said that there woul be safety precautions and hinted at a set of rules that would later be revealed.
When Falcao announced on Facebook that he was injured and couldn't compete, Velasquez replied as if the fight was actually happening.
Her representative, Pedro Marques, said: "She really is in another level, and now is the best time to send that message, so we expect her to prove a point in the event. She has been training with men before, and it will not be new for her.
The fight was thought up by a Brazilian ad agency to promote a domestic violence hotline. Agency 3 asked for the support of Shooto, the fighters' MMA teams, and Combate Channel (which airs the events). Shooto 45 takes place tonight in Rio de Janeiro.