It was created to find out the playing habits and expectations of potential customers. One question asked which aspects of a new Mass Effect players are looking forward to while another asks them to rank the importance of several RPG elements.
The story for the new game won't follow Shepard or the events of the last three games. BioWare has promised new characters, enemies and worlds. The game was in a playable form in late 2013 and was "somewhere in the middle" of development in May. Concept footage aired at E3 2014 last month.
The game will have a panel at Comic-Con 2014 hosted by BioWare on July 26. Speakers will "share their experiences in shaping the next Mass Effect game with new possibilities while staying true to the critically acclaimed series."