MGM Announces Campaign To Celebrate 90th Anniversary
Posted by Joseph Lee on 01.22.2014
It was founded in 1924...
Coming Soon reports that Metro-Goldwyn-Mayer (MGM) has announced a yearlong worldwide campaign to celebrate the studio's 90th anniversary. It was founded in 1924 when Marcus Loew bought and merged Metro Pictures Corp. with Goldwyn Pictures and Louis B. Mayer Productions. The company has over 175 Academy Award-winning films, including 14 Best Pictures.
Gary Barber, Chairman and CEO of MGM, said: "What a supreme honor it is to preside over a company with such an unparalleled legacy. It's remarkable to have this opportunity to reflect on MGM's amazing achievements in film history while also looking ahead to MGM's bright and promising future."
The celebration begins today as MGM's mascot, Leo the Lion, will get a paw print ceremony at the TCL Chinese Theater in Hollywood. Sylvester Stallone (who starred and wrote MGM's 1976 film Rocky) will be in attendance for the event, as will Barber. It will be live streamed on Youtube and can be watched in the video below.
MGM has also released a special 90th anniversary trailer which can be seen in theaters, on MGM channels (MGM's 24/7 movie network, MGM HD; its action VOD channel, Impact; and its premiere programming movie service THIS TV), DVDs and on social media. It features iconic images and scenes from films in the studio's library.
Several MGM films have been restored in 4K resolution (four times the clarity of HD) including Rocky, Rainman, Fargo, Robocop and The Good, The Bad and The Ugly. The films will be released on Blu-ray through MGM's home entertainment partner 20th Century Fox. They are available for pre-order on Amazon. The company will also release new films on blu-ray through the year including In The Heat of the Night, A Chorus Line and The Birdcage.
The studio has also prepared a collector's book (with a bonus video disc) that features interviews from award-winning filmmakers, directors, and actors to talk about MGM's legacy. It shows the history of the studio and looks at the "golden years", classics, franchises and more. Interviews include Sylvester Stallone on Rocky, Clint Eastwood on The Good, The Bad and The Ugly, Susan Sarandon and Geena Davis on Thelma and Louise, and Walter Mirisch on The Pink Panther. The bonus disc will be available on select DVD releases.
- Fans can also view moments at MGM90th.com, a Tumblr website and the first Tumblr to feature a studio's full library. The site lets fans explore all 90 years of MGM films. As fans talk about the celebration on social media, Tumblr will show all the sharing and postings.