[Movies] Shrek 4, Monsters v. Aliens, Dragon Set For IMAX 3D Releases

Posted by Ashish on 11.15.2007

DreamWorks and IMAX reach three picture deal for new 3D technology...

DreamWorks and IMAX have reached a three film deal that will see Monsters vs. Aliens released on IMAX 3D in March 2009, followed by How To Train Your Dragon in November 2009, and Shrek Goes Forth in May 2010.

The IMAX 3D titles are expected to be among the first presented with IMAX's digital 3D projection system, which is scheduled to be launched beginning June 2008.

"3D cinema has an opportunity to revolutionize the way people experience movies," said Jeffrey Katzenberg, CEO of DreamWorks Animation. "We believe the immersive quality of IMAX will provide our audiences with a unique way to experience our films and we are delighted to include IMAX as a key part of our 3D strategy."


"DreamWorks Animation envisions 3D as the future of CGI animation, and we are excited to help them implement their approach to delivering outstanding content in the years ahead," said IMAX Co-Chairmen and Co-CEOs Richard L. Gelfond and Bradley J. Wechsler. "Further, we are so pleased that the timing of the roll-out of our digital projection technology can take advantage of DreamWorks Animation's 3D content - content that will look, sound and feel amazing when it is presented in IMAX."

"DreamWorks Animation's creative spirit is well suited for IMAX 3D and we are delighted to be collaborating with their talented team to bring moviegoers a premium 3D cinematic experience," added Greg Foster, Chairman and President of IMAX Filmed Entertainment. "DreamWorks Animation consistently produces and markets films that appeal to adults and kids alike and these films will certainly play an important role in maintaining a well-rounded IMAX film slate over the next several years."