Beyonce's Super Bowl Halftime Show Draws 104 Million Viewers
Posted by Jeremy Thomas on 02.04.2013
Beyonce brings a rise in viewers for the game...
Beyonce's halftime performance at the Super Bowl was one of the most watched segments of the game. Billboard reports that the performance segment drew a 48.2 rating and about 104 million people. That was up by 0.3 from the half-hour that preceded it.
The number was lower than Madonna's performance last year, which drew 112.5 million viewers. However, that Super Bowl also drew more viewers than this one did.