New Details on Britney Spears' Las Vegas Residency
Posted by Jeffrey Harris on 09.19.2013
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Billboard recently interviewed Caesers Entertainment VP of Entertainment, Kurt Melien, on the upcoming two year residency for Britney Spears in Las Vegas.
Spears has signed a two-year deal for a show called Britney Spears: Piece of Me at Planet Hollywood Resort & Casino. The performances will run 90-minutes and will take place beginning December 27 inside a 4,600-capacity planetarium-like theater with traditional seating, a dance floor, private tables, and bottle service.
Below are some highlights from the Kurt Melien interview:
Melien on how Spears Las Vegas show came together: "I've known [Britney Spears manager Larry Rudolph] for two or three years now. We started the conversation. It always made sense to us that she was potentially an ideal Las Vegas resident -- for a couple of reasons. One, her catalog of music at is so deep that she appeals to a broad audience and demographic. She is also traditionally known to put on a big, Vegas-style production. The idea of her sitting down and building a big theatrical production was something that appealed to us."
Melien on how Spears appeals to a wide demographic: "When we look for residents, we look for folks who can sit down for long periods of time. So a pop artist with one or two albums doesn't have the staying power to do a multi-year residency. But she has the catalog of music, for sure. And we love the idea that she appeals to a 30- and 40-something, but also to a 20-something. There are fans who loved her in the ‘90s and 2000s, and she certainly has a large fanbase of folks who follow her contemporary music. This is an artist that casts a wide net across demographics."
Melien on the production for the show: "The show is being directed by Baz Halpin [who's also worked on tour production by Katy Perry, P!nk, Lady Antebellum, Taylor Swift, Swedish House Mafia]. They're moving along quickly. The show is opening Dec. 27, so they're deep into it now. It's an exposé of her career. It's 21 of her greatest hits, effectively, and some of the music from her eighth studio album [scheduled for release on Dec. 3]. It's a retrospective on some of the most iconic moments of her life, combined with the more contemporary stuff that she's doing today."
Melien on where Spears will stay when she's in Vegas: "She'll stay in a hotel when she's here. It's her choice if she wants to get a house or not. But as far as I know, she's going to stay in a hotel and fly back very regularly. She'll stay in a hotel when she has a show going on, and then she has the freedom to go back to Los Angeles frequently to spend most of her time with her kids. Technically, she can fly back that night or the next day and be in L.A. pretty quickly. That's what's great about this for her, because she's definitely a mom as much as she is a performer. So she likes this idea that she can be home a lot while still performing. It's a great thing for an artist."