Jim Ross Says First Half-Hour of Raw Tonight is ‘Vital’

Jim Ross posted his latest blog today, commenting on tonight’s episode of Raw:

“With The Rock returning to the live, Monday night RAW tonight, it kicks off WWE’s 2013 TV year in a significant manner. Adding to the fact that the National Championship of College Football will be airing live as well, there will be a massive amount of TV households using television which bodes well for WWE’s flagship broadcast. TV viewers are creature’s of habit and channel surfing is the norm in today’s world.

“I’m taking advantage of picture in picture and watching Raw with its audio while having football on the secondary screen. I don’t need audio to follow football and am anxious to see and hear Raw. I see tonight’s RAW as a great opportunity for ALL talents to make their presence felt. My ‘maximizing one’s minutes’ theory was never more timely than it will be tonight for everyone who appears on RAW. Raw getting off to a fast, compelling start seems imperative. First talents out of the gate will occupy some prime real estate. The first 30 minutes of RAW are going to be vital.”

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