Former WWE Executive Heads to the NFL
Posted by Jeremy Thomas on 04.25.2014
He was involved in the WWE Network launch...
- The former executive vice president of global digital media at WWE has been hired by the NFL. The LA Times reports that Perkins Miller, who played a big role in the development and launch of the WWE Network, will be the NFL's chief digital officer as part of a reorganization of the NFL Media Group.
The article notes that the NFL has been "aggressively expanding its own digital offerings," including the launch of online network NFL Now this summer. That service will show NFL highlights and allow fans to make their own channels centered around their favorite teams and players. Verizon, Microsoft, Gillette and Yahoo are all launch partners for the new network.